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Shari Wright Pilo

Hi, I'm Shari Pilo. Welcome to my profile!

Shari Wright Pilo is tech savvy, with over 15 years of offline, online and social media marketing experience. She has an experienced track record of creating and implementing successful social media programs. Shari is listed on the next 88 people to follow on Twitter,  loves teaching Digital Marketing 101, her Klout and Kred scores are in the influential zone and she keeps up to date with the constantly evolving technologies, online social networking, blogs, search, and analytical tools. Specialties: Integrating the new media into traditional strategies and using the various platforms to promote your business. Social Media Engagement, Social Media Community Management, Social Media Management Systems (SMMS), Online Marketing, Google Alerts, Analytics, Facebook Ads

Shari Wright Pilo's Background

Shari Wright Pilo's Experience

Marketing Manager at Hunter & Bard

November 2011 - September 2012

Web Producer - Community Manager at my stone company

October 2007 - February 2011

At my stone company, we offered two amazing unique gift lines - The Friendship Stone and The Jerusalem. Both lines were marketed online through our websites and through social media marketing. TFS has over 7000 "fans" and TJS which was only recently visible facebook has over 4000 fans! I enjoyed managing the websites and of course building the conversations which led to fabulous conversions!

Sales and Marketing / Internet - Sales Manager at Terminal 4 Pets

October 2004 - August 2007

Created the first Israeli Internationally Accredited Pet Transportation Company. The company's website which I developed was the primary source for marketing, sales and branding to our global customers. 90% of the sales came from organic search results resulting from intense SEO practices and relevant content.

Foreign Affairs Consultant - Modi'in City Hall at Jewish Agency

2002 - 2004

I worked directly with the Mayor in promoting the city of Modi'in abroad through twin-city associations and residential projects. Guided and arranged tours of the city for foreign economic and cultural delegations including Japan, Ivory Cost, Nigeria, USA, and England. I coordinated the activities for Partnership 2000 Modi'in -Rochester. Together with the steering committee (volunteers), Jewish Agency professionals and the city authorities I organized social and educational programs and activities.

Internet Researcher and Project Coordinator at Techcelerate

2000 - 2001

I was solely responsible for creating the company's internet presence (Website, Blog and E- newsletter). In addition I used research and analytical skills to conduct market research on various subjects including: Telecommunications, wireless infrastructure, 3G, smart antenna, Israel Academics and Venture Capital Funds (Israel and Europe).

Partner at Look System Ltd - Michel Mercier

1999 - 2000

Founding Partner of internet startup based on Michel Mercier's styling (hair) solutions. I conducted market and technology research, prepared graphics for developers and coordinated all activities with our foreign business associates. I was also the webmaster and responsible for our corporate site, including content creation and management, graphic work, demos and presentations.

Owner - at Shar-i

January 2011

Digital Marketing Consultant I provide hands-on Digital Marketing consultation for small and medium sized businesses including: community management services, consultation, training and tutorials and speaking.

Shari Wright Pilo's Education

Tel Aviv University

1983 – 1987

Shari Wright Pilo's Interests & Activities

Marketing, internet, new technology, knitting, baking, photography, networking, teaching

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